Seventh Generation Baby Wipes
Free and Clear Wipes for a Clean You can Trust!
Moms are seeking natural and unscented solutions
- New moms want trusted, green solutions for both diapers and wipes
- Consumers are purchasing a higher percentage of Green and Unscented wipes; more than any other category.1 (e.g. 23% of category is green vs other categories like laundry and diapers which are less than 10%)
- Seventh Generation is the leading Green brand and growing faster than the category
- Seventh Generation wipes represent a 72% of Green wipes, outselling the rest of the Green competition.
Authentically delivering on Mom’s quest for natural baby wipes
- Made for sensitive skin
- Non-toxic, non-sensitizing & hypoallergenic formula
- Wipes made with renewable resources including wood pulp
- Unscented & free of dyes, alcohol, synthetic fragrances, parabens & phthalates
- Thick & strong, yet gentle & cloth-like
- Safe for baby, hands and face